At Salone Del Mobile 2019, Bang & Olufsen promises magic!

From 8–14 April, Milan will welcome the world to Design Week, with two key events in Salone del Mobile Milano and Fuorisalone. For Fuorisalone 2019, Bang & Olufsen is set to present a retrospective exhibition called 93 Years of Magic – a dialogue between past and present, showcasing the brands approach to innovation. Interestingly, they are teasing the debut of a new ‘magically moving object that pairs high craftsmanship with advanced technology’.

The past: 93 Years of Magic

The brand’s atmospheric Fuorisalone installation will display a diverse, yet characteristic body of work, ranging from 1930s classics such as the Hyperbo 5G Steel and Beolit 39 bakelite radio, to the iconic designs of the 1970s and 1980s including the Beogram 4000 record player and Beosound 9000 sound system.

The present: Magic Reimagined

As visitors near the end of the installation, they are physically led towards Bang & Olufsen’s present collections.

In this space, the brand promises a choreographed performance of magical movement, acoustic clarity and human-centric design. On display will be Bang & Olufsen’s entire new collection, including the all-new Beosound Edge wireless speaker and the limited-edition Anniversary Bronze Collection of multi-room speakers.